Hi, I’m Lauren — the maker, mum, and heart behind Lil and Loved.

When my little girl was born, I found myself holding onto every tiny sleepsuit and baby grow, each one filled with memories of first cuddles, long nights, and precious milestones. I couldn’t bring myself to pack them away — they were pieces of a chapter I never wanted to forget.

That’s where Lil and Loved began.

From my home studio in Northumberland, I lovingly transform those treasured first clothes into embroidered keepsake sweatshirts — meaningful pieces made to be worn, gifted, and cherished. Each one is stitched with care, warmth, and a little bit of that early-mum magic.

Every order tells a story, and it means the world to be trusted with yours.

Thank you for being here — and for supporting a small business built on love, motherhood, and memories.

🤍

Lauren

Founder, Lil and Loved